Customer Satisfaction
The Seven Myths of Customer Management
In this lively and readable book, the authors argue that in recent years far too much has been made of customer satisfaction, and that this has come at the expense of hard-edged consumerism. Whether or not "the customer is king, " the first rule of business is to make money.
Merchant: eBooks
Total Quality Management: Customers and Products
Sale Price: $6.30*
Retail: $18 (65% off!)
(Audible.com)
The new business management model begins with customer focus and ends with customer satisfaction...
Merchant: Audible.com
Managing Customer Value
Sale Price: $21.95*
Retail: $35 (37% off!)
(Overstock Books)
Gale shows how leading-edge companies have gone beyond the minimal achievements of conformance quality and customer satisfaction to focus on market-perceived quality.
Merchant: Overstock Books
SeBreeze Fragrance Aerosol Canisters
Long-lasting, effective odor control. Effective odor control for continuous customer satisfaction. Proprietary odor neutralizing technology for odor elimination. Customer preferred, clean, fresh fragrances. Meets State of California less than 30% VOC requirements.
Merchant: Discount Office Supplies
Consumer Value
Consumer Value is one of the few books which attempts to define and analyse exactly what it is that consumers want. The theme of 'serving' the customer and customer satisfaction is central to every formulation of the marketing concept.
Merchant: eBooks
Six Sigma for Electronics Design and Manufacturing
Six Sigma is a customer-based manufacturing approach to realizing fewer defects and thus lowering costs and increasing customer satisfaction.
Merchant: eBooks